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October 11, 2006: Target Groups and Basic Organization
Submitted by Robin Canaday on November 9, 2006 - 11:01pm.
NOTES FROM SPEAKER'S BUREAU MEETINGS
October 11, 2006
Robin's Notes: Target Groups and Basic Organization
TARGET GROUPS:
- Small Clubs/Hobbyists
- Churches
- Political Candidates
- Neighborhood Associations
- Greenies "Portland Liberals" (IE: PSR)
Two camps within PPO: catastrophists vs. evolutionists
Which angle is the Speaker's Bureau going to take?
Two potential groups to speak to: people who know and people who don't know?
But actually... receptive, non-receptive and skeptical.
CONTENT AND NEEDS:
Network / dossier of SB members, their associations and knowledges, etc.
Laptop, projector, library of materials.
We need "talking points."
Need to be able to answer the HARD QUESTIONS on demand. Develop a Peak Oil FAQ
Become comfortable with material/practice.
Put together a basic Peak Oil 10 minute presentation, that has the very core message.
Put together expanded 20 minute presentations, tailored to the speaker and the audience.
Using the 10 minute presentation to talk one on one
We can't answer *all* questions.
The real question: Did communication occur?
TRAINING and ORGANIZATION
Satisfaction surveys / feedback processes
Speech criteria... get a book on speech?
Videotaping and self-reviewing
Buddy system / mentoring / apprenticeship
Role-playing on Q and A
How do we break the bad news "sorry, you're just not ready yet?"
We would like to meet on Wednesdays, probably once a month until we have
our program put together.
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